INDIGO ALERT CANADA — MEDIA KIT
================================

Thank you for covering this campaign. Everything in this folder is free to
use in support of the Indigo Alert campaign — no permission needed.

WHAT'S INCLUDED
---------------

Indigo-Alert-Canada-Fact-Sheet.pdf
  A one-page backgrounder: what the campaign is, key facts and figures,
  the specific ask, and the origin story. Good starting point for anyone
  writing about the campaign for the first time.

logos/
  full-logo-color.png             — full logo with wordmark, for use on light backgrounds
  full-logo-white.png             — full logo with wordmark, for use on dark backgrounds
  full-logo-white-upscaled-3x.png — full-logo-white.png at 3x resolution, for print or large-format use
  icon-color.png                   — icon only, for use on light backgrounds
  icon-white.png                   — icon only, for use on dark backgrounds
  All logo files have transparent backgrounds (PNG) and can be resized
  without asking us first.

images/
  amber-vs-indigo-comparison.jpg
    The side-by-side infographic comparing Amber Alert and the proposed
    Indigo Alert — criteria, purpose, and the gap between them.

USAGE
-----
These materials may be freely used, resized, and reproduced in news
coverage, social media, presentations, or anywhere else in support of
the Indigo Alert campaign. No attribution is required, though we
appreciate a link to indigoalertcanada.com when possible.

Please do not alter the logos' colors or proportions, or use them to
imply an endorsement that hasn't been given.

QUESTIONS OR INTERVIEW REQUESTS
--------------------------------
hello@indigoalertcanada.com

Full site, live petition link, press coverage, and province-by-province
representative lookup tool: https://indigoalertcanada.com
